Aston Martin - original vintage 1960s 'Trend' keyring - collector's item

NOW SOLD – sorry this keyring has now been sold and can no longer be ordered

An original Aston Martin keyring dating from the 1960s – and in excellent condition- very few examples of this keyring can have survived over the last 50 years in this condition.

This keyring is original & correct for use with any Aston Martin motor car produced in the 1960s – late DB4, DB5, DB6 & early DBS .

The nickel plated vitreous enamel badge is mounted onto a keyfob in genuine black leather which is gold embossed ‘TREND Real Leather’

Under very close scrutiny an unimportant slight mark ( like a tiny snail trail ) can be seen in the badge enamel as the badge is tilted from side to side in a light source.

So slight that it can hardly be seen in the high resolution enlarged photos. Also present are tiny black specks in the enamel – very common in light coloured vitreous enamel of the period.

In the 1960s – vitreous enamel was hand laid and slight detail enamel ‘flaws’ like this were common – these would never be present in a modern resin enamel badge of course !

The keyring was made by a manufacturing business whose trademark was ‘Trend’ as can be seen embossed onto the back of the keyfob- we do see examples of their keyrings for other makes of car from time to time.

Despite comprehensive research we have never discovered who Trend actually were !

Small enamelling businesses came & went rather rapidly in the 1960s – many were based in the Birmingham area which had a tradition of vitreous enamelling.

There may have been a tie-up with a badgemaker known as ‘Alexander’ – occasionally a badge marked ‘Alexander’ crops up mounted onto a ‘Trend’ leather keyfob.

A top quality British made item produced at a time when many items like this were becoming mass produced & very poorly finished

The keyring in the photos is the actual one which you will receive.

When it has been sold then this listing will be cancelled.