NOW SOLD – Sorry this keyring has now been sold and can no longer be ordered
We are not licensed by Jaguar Land Rover Ltd to reproduce any of the recent Jaguar logos and none of the keyrings listed here for sale in this website shop feature any of those logos.
The keyring in this listing features an historic Jaguar keyfob badge logo from over 50 years ago and this keyring is intended to be used with classic Jaguar motor cars.
From the late 1950s through to the early 1970s leather keyrings for motor cars were very much ‘de-rigeur’.
Prestige marques such as Aston Martin and occasionally Jaguar had keyrings produced in genuine pigskin for use with special models.
Pigskin is one of the most ‘luxurious’ and very hard wearing leathers which can be used for a keyfob and seems to be no longer available in the grade needed for making keyfobs .
The small stock of material which we have left and from which this keyfob has been made is already many years old .
The vitreous enamel Jaguar badge that is inlaid into this black pigskin keyfob is a faithful reproduction of an original gilt keyfob badge from the early 1960s – which can be seen on the ‘examples of original keyrings’ page of the GALLERY on this website.
The face of the Jaguar on the badge is known as a growler. This was the image which Jaguar used in several guises from the 1950s up to the 1960s – the particular one which we have used being possibly the most iconic of them all.
The particular badge used in this keyring is produced in an ‘antique gold’ or ‘gilt’ finish which is very close to the finish used for these badges in the 1960s.
In those days the badges received a ‘whiff’ of cellulose lacquer to prevent them from becoming tarnished.
In time this wore off & the badge then took on an ‘antiqued’ look. Ours are treated just the same.
This reproduction captures the wonderful fresh vibrant colour of the translucent red vitreous enamel ground of the original in our reference collection.
The vitreous enamel badge inlaid into this keyring were produced for us 8 years ago and we have very few left. We have very recently managed to have another small batch of the hinged version of this badge made in vitreous enamel.
Having the badges made in modern resin based enamel does not give the same jewel-like appearance and the growler just does not look the same .
Consequently this is the last keyring with the gilt badge inlaid into a black pigskin keyfob which we will be listing and the one in the photos is the actual one which you will receive.
When it has been sold this listing will be cancelled. 00/57 03/20