Sorry this keyring is no longer available
At first sight this keyring might not look particularly special – particularly as the vitreous enamel badge is simply mounted onto a faux leather keyfob.
Most vintage keyrings actually look like vintage keyrings – but this one does not !
It is however only the 2nd original 1960s example like this which we have ever seen over the last 10 years and we have owned it since November 2012 & have only recently decided to offer it for sale.
We sold a similar one last year although it was not in mint condition like this one.
This keyring has been in our reference collection and we would think that it was produced in the late 1960s or possibly in the very early 1970s.
This is a rare example of the type of everyday original keyring which would have been used with an E-Type Jaguar at the time – provided the owner of the car could find an appropriate keyring like this on sale at the time or provided by the dealership from where the car was supplied.
It must be stressed that keyrings like this one were almost utility items and certainly not made to the standards of quality that CUD were achieving with their Jaguar keyrings a decade before.
Being utility items those few that seem to have been produced were treated as such and were discarded when the car was sold or thrown away when they became worn with use.
This keyring’s relatively high value is in it’s rarity- not as a result of it’s quality.
Bud Marston in his ‘Vintage Jaguar Keyrings’ book featured at the beginning of this Jaguar section in our website shop states that E-type keyrings with the early chequerboard motif are quite rare and then continues to say that a similar example has not surfaced since 2013.
Bud continues to explain that keyrings featuring the term ‘E-type’ may be rare as the term ‘XKE’ was far more widely used – particularly as much of the E-type production was exported to North America where E-types were termed XKE .
The keyring in the photos is the actual one which you will receive.
When it has been sold this listing will be cancelled. 00/523 cancelled 09/12/19