American Motors – original new old stock 1990s Renamel keyring with acrylic badge mounted onto a keyfob in genuine blue leather

An original American Motors keyring which we would think will have been produced in the 1990s .

We have just this one example of this keyring to offer – when it has been sold this listing will be cancelled .

This keyring is in new old stock condition with an acrylic dome badge mounted onto a keyfob in genuine Navy blue leather .

Produced by Renamel Ltd in their final Honeypot Lane London location shortly before they closed their doors .

Renamel had produced some of the first acrylic badged keyrings in the late 1970s & 1980s which had the very real advantage over traditional vitreous enamel badged keyrings in that the badge did not crack or break when dropped onto a hard surface .

Renamel’s original badges were marked ‘ RENAMEL made in England’ on the reverse but later badges like the one mounted onto this keyring were no longer marked.

The keyring in the photos is the actual one which you will receive